Do you love shopping at small businesses? If so, you’re not alone! Small businesses are the backbone of the economy, and they play a vital role in our communities. Unfortunately, many small businesses struggle to stay afloat due to competition from big box stores and online retailers. Shopping local is the most commonly known way to support small businesses and I highly recommend doing it whenever possible. Looking for more ways to support your favorites? In this blog post, we will discuss three (free) ways to do just that!
Word-of-mouth is still one of the best forms of advertising, and it’s totally free! If you love a local small business, take a moment to recommend it to a friend, family member, or neighbor. Local Facebook groups are great places to make recommendations for services or products when someone asks. Recommendations don’t take a long time to make- plus your neighbors and the small business will appreciate it!
Have a Minute? Consider Leaving A Review
Anyone who has ever looked for a local business online knows that reviews can be extremely helpful. They can provide valuable insights into a company’s products or services, and they can help potential customers make informed decisions. For small businesses, reviews can be especially important. In many cases, small businesses are competing against larger companies with more robust marketing budgets. As a result, they may not get as much visibility in local search results. However, reviews can help to level the playing field. Positive reviews can help small businesses to stand out from the crowd. In today’s competitive market, leaving a review on places like Google or Yelp can be a big help for small businesses.
Interact With or Share the Occasional Post
Social media is a powerful tool for small businesses. Taking the time to comment on or share a small business’s social media posts from time to time can make a big difference. Every bit of exposure helps, and even something as simple as a few likes or shares can help a small business to reach a wider audience. Commenting on or sharing a small business’s posts is a great way to show your support for their work and help them get greater visibility.
Social media and search engines make it easier than ever for small businesses to get in front of potential customers. By adding positive reviews, recommending them when possible, and interacting with social media posts, you can help support your favorite local and small businesses.